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Human Resources Management

The Asahi Group advances many different initiatives to secure and develop human resources in pursuit of the improvement of the Group's human resources, which is a necessary part of sustainable corporate growth.

Glocal Talent Management

Human resources management has regional differences in terms of system and operations. The Asahi Group reviews this on a global basis to ensure that human resources are optimally managed both globally and locally.
In order to achieve this, we have formulated a common global policy and adopted a self-sustaining human resource management system in which RHQ management fully understands the policy and implements it on its own through close communication between the Regional Headquarters (RHQ) HR team and RHQ management. We have adopted a self-sustaining human resource management system.

Personal Evaluation System

To enable human resources and workplaces to be their best, major Asahi Group companies* develop personal evaluations that adopt dialogue-oriented systems.

*Major group companies* (Click here for more information)

Representative Measures for Promoting Dialogue in Deployment and Transfers
System and measures Content and results
Research by Human Resources Department Employee transfers and deployment, the Human Resources Department at the company's head office and other worksites regularly review the local needs of each worksite, individual circumstances, and the personnel evaluations of each employee.
Career Design Sheet A system for employees to declare their ambitions, helping them formulate long-term career plans.
“Direct Appeal” System (Asahi Breweries, Ltd. Only)

This system permits individual employees to apply directly to departments to which they desire to be transferred based on their career vision.

2016 2017 2018 2019 2020
Number of employees transferred under the system 12 16 20 20 0
Proportion of all applicants 13% 17% 18% 16% 0%

*In 2020, Direct Appeal was not implemented as no regular transfers occurred due to COVID-19.

Employee Remuneration

Basic Policy on Employee Remuneration

Concerning employee remuneration, major Asahi Group companies* have a basic policy of handsomely rewarding those who have made achievements by fully exerting their capabilities.
With regard to permanent employees, the revised monthly salary based on the personnel evaluation of the previous year will be given. In addition, bonus that is linked to the individual's evaluation and performance will be provided in June and December. The monthly salary of those in a managerial position will be decided based on the role they play, and for general employees, salary will be determined based on their qualifications and level of skills. Based on the aforementioned, we make revisions by evaluating each and every employee's performance and actions during the annual personnel evaluation. We do not engage in discriminatory treatment of women with respect to remuneration by reason of the worker’s gender. Furthermore, the aforementioned basic policy is applied to the non-permanent employees as well, and the remuneration is based on the individual evaluation.

Employee Salary

Average Annual Employee Salary
2016 2017 2018 2019 2020
Average annual employee salary ¥9,961,548 ¥10,012,219 ¥10,937,459 ¥12,504,083 ¥13,251,563

*Scope of aggregation: Asahi Group Holdings, Ltd.
*Target period: January to December of each year

Corporate Pension Plans

Corporate Pension Plans at the Asahi Group (Group companies in Japan)
Plan Companies that have introduced the plan
Defined Benefit (DB) plan Asahi Breweries, Ltd., Asahi Soft Drinks Co., Ltd., The Nikka Whisky Distilling Co., Ltd., Asahi Logistics Co., Ltd., East Japan AB Cargo Co., Ltd., West Japan AB Cargo Co., Ltd., and Asahi Beer Communications, Ltd.
Defined Contribution (DC) plan Asahi Breweries, Ltd., Asahi Soft Drinks Co., Ltd., Asahi Group Foods, Ltd., The Nikka Whisky Distilling Co., Ltd., Asahi Logistics Co., Ltd., East Japan AB Cargo Co., Ltd., West Japan AB Cargo Co., Ltd., Asahi Draft Marketing, Ltd., and Asahi Food Create, Ltd.

*As of January 2021

Asahi Group Workers' Union Council

At the Asahi Group, the Asahi Group Workers' Union Council* organized by the main labor unions of its business companies in japan works not only on initiatives with each labor union but also on labor union activities for the entire Group. The labor unions are based on a union-shop agreement, and all general employees are their members. Information exchange meetings with the management team of Asahi Group Holdings, Ltd. are held on a regular basis for communication between companies and labor unions. At the meetings, opinions are exchanged mainly about the sharing of the Group's management plans and proposals and questions from labor unions. In 2020, the meeting was held in June and November.
In cases where work changes that will have a substantial impact on employees are made, appropriate measures are taken including setting an appropriate period for prior notice. Going forward, we will endeavor to deepen our mutual understanding by directly discussing plans and directions through such opportunities for dialogue.

Employees Covered by Collective Bargaining Agreements
2016 2017 2018 2019 2020
Number of employees 5,635 6,290 6,679 6,812 7,277
Ratio 56.8% 58.1% 56.2% 62.1% 64.8%

*Scope of Aggregation: Asahi Breweries, Ltd. , Asahi Soft Drinks Co., Ltd. , Asahi Group Foods, Ltd. , Asahi Logistics Co., Ltd. , The Nikka Whisky Distilling Co., Ltd. , Asahi Soft Drink Sales Co. Ltd. , Kyushu Asahi Soft Drink Sales., Ltd. and Michinoku, Ltd.
*Each member of the labor union has the right for collective bargaining, according to their originating company.

Engagement Survey

Using Engagement Surveys to Increase the Sophistication of Human Capital

The Asahi Group regularly conducts surveys to gauge the awareness of its employees in Japan and overseas. To increase the engagement of employees, the survey investigates the enhancement of employees' career awareness, the encouragement of diversity and the maintenance of appropriate PDCA cycles based on an understanding of workplace environments.

Status of the Survey in 2020

In 2020, a survey was conducted in accordance with the problems faced in different regions. As many employees in Japan are teleworking due to the COVID-19 pandemic, the survey in Japan was about employees' workstyles and work environments, with a focus on system-related aspects. In Europe and Oceania, we surveyed employees' awareness in consideration of the impact of the pandemic. In Southeast Asia, the survey was focused on how employees felt their work worthwhile and were satisfied with their career, workplace environment, work-life balance and other factors surrounding them. Based on the survey results, companies of the Asahi Group identify problems and take corrective actions.

Plan for 2021

In 2021, we will implement a globally unified engagement survey in addition to the conventional regional engagement surveys. More specifically, approximately 60 questions sorted into the following 12 categories are designed to identify the degree of understanding employees have about their companies' strategies and management plans and their awareness and thoughts on issues such as their career, remuneration, the welfare program, diversity and work efficiency in their workplaces.
The results of the survey will be reported to all of the companies including a comparative analysis of the differences from the standard values for each region, differences from the standard values of the Asahi Group overall and trends recognizable in the answers to the open response questions. Based on the survey results, the companies will formulate and implement action plans and evaluate their progress on a regular basis. We will implement an appropriate PDCA cycle and increase the sophistication of our human capital through the conducting of awareness surveys on the group company level depending on their situations.

Plan for 2021 and after

From 2021 onward, we plan to conduct a global engagement survey every other year, with the aim of further improving employee engagement across the Asahi Group.

Scores by Category
Categories Scores (2017)
Overall scores (differences from
standard values for Japan)
Scores for men Scores for women
1 Sustainable engagement 75 (+9) 75 74
2 Leadership 74 (+17) 74 72
3 Strategies and courses of action 80 (+6) 81 77
4 Customer and quality orientation 72 (+6) 72 72
5 Cooperative relationships 70 (+5) 70 70
6 Respect for individuals 68 (+7) 68 68
7 Growth opportunities 60 (+5) 61 55
8 Remuneration and welfare 56 (+14) 56 57
9 Authority and discretion 74 (+4) 74 73
10 Results management 64 (+7) 64 62
11 Business efficiency 62 (+6) 62 62

*Scores: Ratios of people who picked supportive replies on a scale of five (people who chose “I think that way” or “I think that way more likely than not”).
*Standard values for Japan: Benchmark data based on surveys conducted by Willis Towers Watson (weighted average values for 133 companies in Japan).
*In 2021 and after, the table will include 12 categories with the addition of “Asahi Group Philosophy.”