
R&D
Continuing to create “glocal value unique to Asahi Group” as a business that develops sustainably alongside society
- ”Glocal" is a phrase coined from the words global and local. It refers to the approach "Think globally, act locally".

Sources of innovation
See here for our R&D activities to deliver great taste and fun.
Information on the Group’s R&D organizationKey R&D Domains
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Alcohol
Creating new value to cater to
changing consumer values -
Health & Wellness
Delivering physical and
mental health to consumers -
Sustainability
Mitigating environmental and
climate change risks to
help enhance sustainability -
New Businesses
Developing extraordinary “seeds”
that grow into new businesses
Actions
R&D Report
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Kin’s vol.31
The Asahi Group's "L. gasseri CP2305" has been shown to ease everyday mental stress and improve sleep quality.
Discover the connection between quality sleep and postbiotics! -
CP3365 found to inhibit deterioration of periodontal parameters
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Human gut bacteria Bacteroides uniformis enhances endurance exercise performance