Continuing to create “glocal value unique to Asahi Group” as a business that develops sustainably alongside society

  • ”Glocal" is a phrase coined from the words global and local. It refers to the approach "Think globally, act locally".

Sources of innovation

See here for our R&D activities to deliver great taste and fun.

Information on the Group’s R&D organization

Key R&D Domains

  • Alcohol

    Creating new value to cater to
    changing consumer values

  • Health & Wellness

    Delivering physical and
    mental health to consumers

  • Sustainability

    Mitigating environmental and
    climate change risks to
    help enhance sustainability

  • New Businesses

    Developing extraordinary “seeds”
    that grow into new businesses


  • Product development

    We develop products that will contribute to realizing a rich dietary culture.

    Read more

  • Materials discovery

    We develop materials that are beneficial to health by utilizing microorganisms and evaluating their functionality.

    Read more

  • Fundamental technologies

    We are committed to the highest quality, sustainability and new value creation.

    Read more