R&D
Continuing to create “glocal value unique to Asahi Group” as a business that develops sustainably alongside society
- ”Glocal" is a phrase coined from the words global and local. It refers to the approach "Think globally, act locally".
Sources of Innovation
See here for our R&D activities to deliver great taste and fun.
Information on the Group’s R&D organizationKey R&D Domains
Based on the “Future Scenario” outlined by AQI (Asahi Quality and Innovations), the Asahi Group has identified four priority areas.
With the goal of ensuring a healthy future (Well-being) for people, society, and the planet, we will continue to take on the challenge of developing unprecedented new technologies.
Alcohol
Creating new value to cater to
changing consumer values
Health & Wellness
Promoting the physical and
mental well-being of consumers
Sustainability
Mitigating environmental and
climate change risks to
help enhance sustainability
New Businesses
Developing extraordinary “seeds”
that grow into new businesses
Product Development
We develop products that will contribute to realizing a rich dietary culture.
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Materials Discovery
We develop materials that are beneficial to health by utilizing microorganisms and evaluating their functionality.
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Fundamental Technologies
We are committed to the highest quality, sustainability and new value creation.
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