Sustainability Strategies
Throughout its over 100-year history, the Asahi Group has delivered on its great taste promise around the world, time and time again, through nature’s gifts and power. The products we offer have brought people together, forming communities and helping to bring more fun to life. This is a fact we pride ourselves on and a heritage we aim to continue well into the future.
With the aim of maximizing business growth and creating positive social impact, we have identified key material issues and initiatives representing priority areas to address as management challenges. We have also made it our objective to realize sustainable lifestyles for people through our products and services.
Objectives
Realizing sustainability across the value chain.
As a group, we aim to manage risk and create opportunities while aspiring to make a positive impact for business and society with our products and services.
Material Issues
- Key Initiatives
- Initiatives
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Environment
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Respond to Climate Change
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The Target Relating to Sustainable Packaging
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Sustainable Agricultural Raw Materials
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Sustainable Water Resources
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Communities
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Realize Sustainable Communities through the Creation of People-to-People Connections
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Responsible Drinking
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Reduction in Inappropriate Drinking
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Solution of Alcohol-Related Issues through Creation of New Drinking Opportunities
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Health
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Create Value of Health
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Human Rights
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Respect for Human Rights
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Respond to Climate Change
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Sustainable Packaging
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Realize Sustainable Communities through the Creation of People-to-People Connections
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Reduction in Inappropriate Drinking
Solution of Alcohol-Related Issues through Creation of New Drinking Opportunities
Engagement and collaboration with stakeholders
The Asahi Group is striving to increase its engagement with stakeholders through appropriate information disclosure and communication. As well as obtaining the stakeholders' understanding of the Asahi Group's initiatives, we will put their feedback to use in those initiatives. We will also promote collaborations with like-minded partners with the aim of increasing the scale and speed of our initiatives.
Deep cultivation of engagement

Appropriate information disclosure and communication
The Asahi Group conducts a variety of information disclosure and communication to increase engagement with our stakeholders.

Visualizing Our Impacts
As a company that enjoys the gifts of nature in its business operations, the Asahi Group has launched initiatives to visualize impacts with the aim of quantitatively understanding the business impacts of sustainability measures and the social impacts of our business activities.

Stakeholder dialogue
The Asahi Group holds regular dialogues between external experts and senior company executives to put the opinions received from various stakeholders to use in the enhancement of corporate value.
Sustainability Governance

The Asahi Group regards promoting sustainability as an important issue in business management, and has created a corporate governance structure that incorporates the promotion of sustainability by establishing a Global Sustainability Committee chaired by the group CEO of Asahi Group Holdings, Ltd.
Read moreSustainability Library
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View Integrated Report [PDF]
Integrated Report
We publish Integrated Reports as a tool that combines financial and non-financial information to describe the processes and strategies for sustainable creation of corporate value.
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View Sustainability Report [PDF]
Sustainability Report
We publish the Sustainability Report as a tool to provide comprehensive coverage of our performance results, activities and measures in relation to sustainability, which take as their foundations our governance, risk management, strategies, metrics and targets.